oi dot ink
oi dot ink is the dot itself.
it is the melting dot for tattoo artists.
it’s nature, or business model is indeed a flexible one.
hosting and catering different tattoo genres or artists.
oi dot ink’s brand’s language is based on a flexible tongue.
the logotype is coposed from monospace characters, characters that equally occupy the same width. Making the over all characters fit in the same box.
Reflecting on the model of the brand, the logo communicates the many dots [artists / genres] the space offers.
The logo is variable / reflecting on the nature of the space